Custom Web Design & Development Blog

Learn about the latest trends in web design, web development, and online marketing, plus other professional insight from the NPG staff.

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New Possibilities Group, LLC

1033 Route 46 East, Suite 107
Clifton, NJ 07013
(855) 674-7687

Custom Web Design, Web Development, & Online Marketing Blog - NPG

Custom Web Design & Development Blog

NPG1033 Route 46 East, Suite 107 Clifton, NJ 07013Learn about the latest trends in web design, web development, and online marketing, plus other professional insight from the NPG staff.

Insights & Updates: The NPG Blog

The NPG Blog, learn our thoughts on important digital trends.

Why Project Discovery Is Vital To Building A Website Or App For Your Business

by Jessica November 3, 2014

Every business needs a website or a mobile app—we all know this. The power of an online presence has been outpacing traditional marketing models for years, and there is certainly no dearth in options for how to get started. Some businesses go for the cheap or DIY options. Sometimes it works for them....

The Value of Conducting Regular Rediscovery Sessions

by Pete November 27, 2018

One of the foundations of successful client management, especially with customers whom we have worked with for many years, is the concept of ongoing evaluation and review. As we’ve spoken about in the past, digital mediums are unusual in that they allow us to iterate, improve and amend on an ongoing basis without...

$5,000 to $100,000: Pricing Divergence In The Web Design Business

by Pete August 1, 2013

We were recently included in a New York Times blog story detailing the search of a business owner for a web development firm.  While I appreciate all publicity, I found the comments to be interesting as they brought about two discussions - one being the difference in opinions about platforms, a topic we've...

Top 10 Mistakes People Make When Hiring A Web Agency

by Pete September 26, 2013

We spend a lot of time here at NPG talking websites.  In a typical year, we may talk to 250-300 different potential clients.  At this point, we've seen it all.  Unfortunately, we see a lot of the same mistakes over and over again.  We encourage our potential clients to do their due...

Web Development Processes: Waterfall Vs. Agile

by Pete March 10, 2015

In addition to knowing your project and establishing your budget , another crucial part of your web design and development strategy should be the project management method. If custom web development were poetry, the Waterfall method would be like iambic pentameter and the Agile method would be like free-verse....

6 Signs You Should Fire Your Current Digital Agency

by Pete August 25, 2015

Marketing your business and building a brand online takes a lot of work, and it’s important to have the right partners to help you along the way. When you decide to employ the services of a digital agency , there are certain expectations with which both sides enter the relationship. But not all digital...


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