Insights & Updates: The NPG Blog

Making the Case for a Custom-built CMSMaking the Case for a Custom-built CMS

Making the Case for a Custom-built CMS

PeteMarch 18, 2019

Like a post I’m going to link you to in a minute, I’ll start with a premise… In general terms, doesn’t something built for you seem to fit just a little bit better? A suit? A home? A dental crown! Well, in that last case, I wouldn’t recommend ever taking that off the shelf… ...

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How Design Impacts Business: Our Thoughts on the New Design Frontier ReportHow Design Impacts Business: Our Thoughts on the New Design Frontier Report

How Design Impacts Business: Our Thoughts on the New Design Frontier Report

PeteMarch 13, 2019

The folks behind Invision, the prototyping tool, just released “ The New Design Frontier ,” which is an industry-wide report that surveyed thousands of companies, from agencies to enterprise, and explored the correlations between design and business performance. I found it pretty fascinating, and also was...

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The Best Way to Judge a Digital Agency's PortfolioThe Best Way to Judge a Digital Agency's Portfolio

The Best Way to Judge a Digital Agency's Portfolio

PeteMarch 5, 2019

Sorry, but I hope you are prepared for a venting session….. Let me start with a bold claim, to which I hope you take no offense: Prospective clients have no idea how to judge the quality of a digital agency's prior work product. There, I've said it! I guess I'm jaded to an extent because...

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How Often Should You Redesign Your Website?How Often Should You Redesign Your Website?

How Often Should You Redesign Your Website?

PeteFebruary 26, 2019

One of the most common points of contention in client organizations is the idea of how often a website should get a new coat of paint. I’m often asked by cleints the very same question… “My site is X years old, do I need a redesign?”. Well, the answer is complicated, and more so than most because it...

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How Much Should You Invest In a Website Maintenance Retainer?How Much Should You Invest In a Website Maintenance Retainer?

How Much Should You Invest In a Website Maintenance Retainer?

PeteFebruary 19, 2019

Website maintenance is a pesky proposition for many companies, as well as for the agencies that serve them. The most popular unknown clients face concerning website maintenance is trying to gauge just how much help they will need on an ongoing basis. The fact is, like so many other things in this business, what you need...

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The Web Design Debate: Mobile-First or Desktop-First?The Web Design Debate: Mobile-First or Desktop-First?

The Web Design Debate: Mobile-First or Desktop-First?

PeteFebruary 11, 2019

This week, I want to focus on something that comes up all-too-often on calls I have with potential customers. It’s the idea of mobile-first web design. I’ve heard this from so many prospects, which is something that I consider somewhat shocking. I think what bothers me the most about this is that the noise for so...

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