Insights & Updates
The NPG Blog, learn our thoughts on important digital trends.
Custom Web Design & Development Blog
New Possibilities Group, LLC882 Pompton Ave, 882 Pompton Ave Cedar Grove, NJ 07009Learn about the latest trends in web design, web development, and online marketing, plus other professional insight from the NPG staff.
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AI & Automation
The Illusion of Magic: Demystifying How Modern AI Applications Actually Work
MARCH 27, 2025
This is one of those posts that I think is so simple it doesn't need to be said, but then I think, "Wait, this is pretty complicated, and I'm not sure everybody...
AI & Automation
Beyond the Hype: What My Time Immersed in AI Actually Taught Me
MARCH 12, 2025
I feel as though I spend the majority of my time these days messing around with anything and everything related to AI. This means following the news with varying levels of...
AI & Automation
AI Wrapper Applications: What They Are and Why Companies Develop Their Own
FEBRUARY 25, 2025
There is so much noise in the AI space right now. It seems like almost every day there is a new model, a new product or some other new breakthrough being announced. The pace of...
AI & Automation
Will AI Usher In a New Golden Age of Custom Software Development?
FEBRUARY 6, 2025
So much of what I do these days is research – more or less focused on all aspects of AI and the implications and possibilities of this emerging technology. Some days, I...
CEO Picks
Should You Build Your Own In-House Development Team?
One of the trends I've seen in recent months is companies taking more of an interest in building their own in-house development teams. Much of this is...
Is 2023 the Year of Catastrophic Software Failures?
As we wrap up the first month of 2023, one can't help but notice that software, or more specifically the failure of software to perform, has garnered a...
Mistakes to Avoid When Seeking Digital Accessibility Conformance
One of our focus areas as an agency is digital accessibility . Our service offerings include testing, remediation, and education in all matters related...
AI & Automation
How to Get Your Website “Indexed” in ChatGPT, Gemini, Grok and Perplexity: A Comprehensive Guide
Updated FEBRUARY 4, 2025
UPDATE: Since writing this post, OpenAI announced that their search capability is now available for subscribers . Further, we've updated this post to discuss Grok as well....
AI & Automation
What Does OpenAI's Operator Mean For Web Design?
JANUARY 27, 2025
There were two major stories in AI last week. First, DeepSeek (not linking to it out of suspicion) is garnering much attention for its performance relative to cost. Oh,...
AI & Automation
How We Built Personalized Landing Pages with OpenAI/ChatGPT and Snitcher in Less Than an Hour
JANUARY 22, 2025
While I myself am personally both terrified and intrigued by AI all at once (more terrified about the long-term impacts, if I'm honest), one thing that is indisputable is...
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AI & Automation
The Role of Schema Markup in AI-Ready Websites
JANUARY 16, 2025
Who would think that something almost 15 years old is the secret sauce to making sure that LLMs can better browse our websites? Of course, we’re talking about schema...
Technology
Five Ways 2025 Will Transform How We Think About Websites
DECEMBER 16, 2024
Oh. Em. Gee. I'm exhausted! 2024 was a year of such dramatic change. When I think back over the 24 years that NPG has been around, I can’t think of a more pivotal...
Accessibility
Are Your Mobile Apps ADA Compliant? Adhering To Accessibility Regulations
Updated DECEMBER 3, 2024
As mobile apps and the web have become an indispensable part of daily life, federal courts have interpreted the Americans With Disabilities Act as requiring all...
Technology
Building APIs and Updating Code: The Keys to Modernizing Legacy Software
DECEMBER 2, 2024
All too often, clients come to us with a common dilemma. They are looking to develop custom software such as self-service portals, online dashboards, or other modern use...
Accessibility
Accessibility Audits Are Just the Start: Why You Need Remediation Experts
NOVEMBER 26, 2024
Through years of experience in digital accessibility , we've identified a common challenge across organizations striving to meet WCAG 2.2 and ADA compliance standards:...
AI & Automation
Top Ten AI Terms to Sound Smart (and Impress) at Thanksgiving Dinner
NOVEMBER 22, 2024
Let’s have a bit of fun this week…! Thanksgiving is the perfect time for family, food, and lively conversation—but let’s face it, we’ve...
