May 2015: Custom Web Design & Development Blog

Archives from the NPG Blog: May, 2015

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Custom Web Design, Web Development, & Online Marketing Blog - NPG

May 2015: Custom Web Design & Development Blog

NPG882 Pompton Ave, Suite A-2 Cedar Grove, NJ 07009Archives from the NPG Blog: May, 2015

Insights & Updates: The NPG Blog

The NPG Blog, learn our thoughts on important digital trends.

Responsive Design Vs. Mobile Templates: Which Is Better?

by Pete May 28, 2015

With the amount of web browsing done from mobile devices, accommodating customers visiting your site from tablets and smartphones is just plain good business. Additionally, Google’s recent update (a.k.a. “mobilegeddon”) has made mobile compatibility all but mandatory for decent search performance....

Choosing A Payment Gateway For E-Commerce

by Kris May 27, 2015

Establishing trustworthy and user-friendly payment options for your customers is essential to running a successful e-commerce business . Visitors want a choice of payment methods and to feel confident that their financial information is protected and will stay private. Choosing the right credit card payment...

The Role Of Color In Custom Web Design

by May 26, 2015

Think about the last time you painted the walls of your home or office, or spent a considerable time in the dressing room mixing and matching outfits. From environment to fashion and everything in between, choosing the right colors can be time-consuming, but still fun and rewarding. Chromology (the psychology of color)...

Creating Content For The Buyer's Journey: The Awareness Stage

by Jessica May 25, 2015

As the saying goes, “a journey starts with a single step,” and in inbound marketing , the first step, or stage, of a buyer’s journey is awareness. If you want to build a successful inbound marketing campaign, you’ll need to creatively tackle each stage to produce content targeted to each...

7 Twitter Strategies For Businesses

by May 21, 2015

Whether you see it as cause for celebrating or lamenting, social media use is on the rise among businesses of all sizes. With a growing array of platforms, it can be tough to determine where to spend your time. Whatever you decide, you can feel confident including Twitter in your mix. Promoting your business on...

SSL Certificates: What They Are & Why Your Website Needs One

by Kris May 20, 2015

When you’re shopping, you’d never hand your credit card over to the cashier and tell him or her to share it with their co-workers before giving it back. The same goes for publicly broadcasting personal information such as your social security number, date of birth, or mother’s maiden name (worse if...


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