April 2016: Custom Web Design & Development Blog

Archives from the NPG Blog: April, 2016

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Custom Web Design, Web Development, & Online Marketing Blog - NPG

April 2016: Custom Web Design & Development Blog

NPG882 Pompton Ave, Suite A-2 Cedar Grove, NJ 07009Archives from the NPG Blog: April, 2016

Insights & Updates: The NPG Blog

The NPG Blog, learn our thoughts on important digital trends.

Preparing For A Website Project Consultation? Here Are Four Tips

by Kris April 28, 2016

The stages of web project development vary from developer to developer with some requiring eight stages and others recommending four. But however long or short the process, each project begins with a website project consultation . The initial consultation underscores the project's success. Here's what...

It's A Marathon: Why You Need Website Maintenance

by Kris April 27, 2016

Every business, especially in the digital realm, faces major projects. Checking these projects off your to-do list is especially satisfying, knowing that you have spent weeks or months along with a significant portion of your budget to get it accomplished. Web development seems like it fits perfectly into that...

What To Do When You Receive An ADA Website Compliance Letter With Threats Of Litigation

by Jenna April 26, 2016

Recently, law firms have been sending out letters to business owners in all different industries and different states, citing an identification of access barriers from experts. These letters titled, “For Settlement Purposes Only,” may be misleading and cause unnecessary alarm. While there is a high likelihood...

LinkedIn Ads 101: The Alternative Targeted Marketing Method To Facebook

by Jenna April 25, 2016

LinkedIn went through a long period where it became disregarded as being merely a place to post your business resume or do networking. Since then, marketing analysts have continually written more positively on LinkedIn's true value as a supreme marketing source for both B2B and B2C businesses. There are many...

3 Ways To Accelerate Inbound Marketing With Paid Ads

by Jessica April 20, 2016

Inbound marketing relies on a simple philosophy: pulling your audience to your website rather than pushing promotional messages to them. Through blogging, SEO, email, and social media, inbound marketers highlight relevant content on their website that encourages web visits and lead conversions . In its purest form,...

Who Is Goal Oriented Website Design Good For? The Benefits For B2B Companies

by Pete April 19, 2016

Goal-oriented website design will change the way visitors use your site and it will improve your greatest sales tool. While you've likely read about and applied growth-driven web design, goal-oriented design is quite different. Then again, they're also integrated in some ways. With growth-driven design ,...


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