Insights & Updates
The NPG Blog, learn our thoughts on important digital trends.
Custom Web Design & Development Blog
Learn about the latest trends in web design, web development, and online marketing, plus other professional insight from the NPG staff.
https://www.npgroup.net/blog/
AI & Automation
SEPTEMBER 28, 2026
About a year ago I wrote a post about AI wrapper applications . My argument was that the software layer between users and AI models would dominate for the next three to five...
AI & Automation
SEPTEMBER 23, 2026
Three forces are changing the business case for custom software—and giving companies new reasons to build. For most of the past decade, the build-versus-buy decision...
AI & Automation
JUNE 15, 2026
If you've been involved in any conversation about AI strategy over the past year, you've likely heard two terms used almost interchangeably: AI orchestration and...
AI & Automation
MAY 21, 2026
The most interesting AI work happening inside enterprise businesses today isn't chatbots (despite being what everyone talks about!), and it isn't fully autonomous...
AI & Automation
FEBRUARY 4, 2026
Let me start this post with an anecdotal story about a break-up. For the past 12 years, my company has been a HubSpot customer. I’ve long been a big fan of HubSpot...
AI & Automation
NOVEMBER 11, 2025
I'm particularly excited about this post… In recent months, a new class of browsers—like Perplexity Comet and ChatGPT Atlas —are quietly reshaping how...
AI & Automation
OCTOBER 20, 2025
Recently, a potential client called with details of a project they wanted to pursue. In short, they wanted to build an AI-powered application to help their customer service...
AI & Automation
OCTOBER 14, 2025
Picture this: You've just shown your stakeholders a working prototype of your new customer dashboard. It pulls real data, the charts update dynamically, and the interface...
AI & Automation
Updated AUGUST 12, 2025
There is so much noise in the AI space right now. It seems like almost every day there is a new model, a new product or some other new breakthrough being announced. The pace of...
AI & Automation
APRIL 29, 2025
Like many others, AI has led our agency to undergo a significant transformation in how we approach client projects - much to the benefit of clients. The inclusion of artificial...
AI & Automation
MARCH 27, 2025
This is one of those posts that I think is so simple it doesn't need to be said, but then I think, "Wait, this is pretty complicated, and I'm not sure everybody...
AI & Automation
MARCH 12, 2025
I feel as though I spend the majority of my time these days messing around with anything and everything related to AI. This means following the news with varying levels of...
AI & Automation
FEBRUARY 6, 2025
So much of what I do these days is research – more or less focused on all aspects of AI and the implications and possibilities of this emerging technology. Some days, I...